Big Data refers to extremely large and complex datasets—structured, semi-structured, and unstructured—that exceed the processing capacity of traditional data management tools. It is characterized by the five Vs:
Volume – massive amounts of data generated from diverse sources
Velocity – high-speed data generation and processing
Variety – diverse formats including text, video, images, logs, and sensor data
Veracity – varying levels of data quality and accuracy
Value – actionable insights derived from analyzing the data
Big Data technologies enable organizations to capture, store, manage, and analyze these datasets to uncover patterns, trends, and correlations that support strategic decision-making, innovation, and real-time operations.